UZE streamlines our entire process for digital out-of-home advertising to cut through what used to be a horribly fragmented process of buying, managing and deploying ads.
Adele Martens, Century21 Schmittmann & Kollegen Real Estate and early UZE customer
Challenge
Century 21 sought to increase property visits through online campaigns. The real estate company wanted the ability to target the available properties to the right demographic and those in the immediate surrounding neighborhoods. They needed precision ad targeting most to get the most accurate prospective buyers.
Solution
With UZE’s marketplace, sensor technology including geographic targeting, Century 21 was able to precisely target the right prospective buyers. Our proprietary sensors were able to detect which objects corresponded to the defined neighborhood and target household income.
Results
As a result of UZE’s geographic and demographic Century 21 saw a 20% increase in housing referrals compared to the previous month.